Leading French-based supermarket giant Carrefour was struggling to keep its private label collection of bags profitable. Creators Dock was challenged to revamp the collection.
Revamping the Back to School collection
We were excited to take on this not so everyday assignment. We did so with success. And to the obvious satisfaction of our customer: we have since helped design the new Back to School collection every year. And although it is not really our style to brag, rising sales have turned this into the supermarket’s best-selling bag collection.